Ace Candeggina P&G

Ace Candeggina

Procter & Gamble

ACE Classic bleach guarantees protection for the home. Thanks to the exclusive Proteggi-Fibra technology, it wraps the fibers and protects them.

Packaging label

Photographer: Eolo Perfido

Print Campaign
Photographer: Zona 13 – Eolo Perfido

TV Commercial 20"
Director: Paolo Vari

Ace hygienizing bleach

The idea:
Take the dirt from the sidewalk road and the places where you normally walk and let it be found inside the house with 4 mega cards.

4 subjects 4 Mega postcard

Video Demonstration

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